[BNM] AdWords Conversion Tracking

Ali ali at nubz.com
Fri May 2 13:52:26 BST 2008


I still think you are referring to analytics goals which can be measured by 
target url as opposed to adwords goals which have conversion code generated 
by google for inclusion on result pages that includes unique conversion id's 
for each goal  - I could set the links up as analytics goals as you kindly 
suggest, but they will not show as adwords conversions, or will they, more 
than prepared to be proved wrong here!

Thanks again

Ali



----- Original Message ----- 
From: "Alastair James" <al.james at gmail.com>
To: "Brighton New Media" <bnmlist at brightonnewmedia.org>
Sent: Friday, May 02, 2008 1:42 PM
Subject: Re: [BNM] AdWords Conversion Tracking


> Arh...
>
> Well I got round that by setting up a goal for the regex url
> '/download/.*'... Then using this JS:
>
> onclick="urchinTracker('/download/'+this.href.replace('http://', ''));"
>
> i.e. it would register http://www.mydomain.com/blar.pdf as
> /download/www.mydomain.com/blar.pdf
>
> There probably is a better way involving triggering the goal directly 
> though....
>
> Al
>
> 2008/5/2 Ali <ali at nubz.com>:
>> thanks Alastair, but I think this is how you just record links as 
>> pageviews
>>  in analytics and not how to score adword conversions i.e. where is the
>>  unique conversion id for each link?
>>
>>  ali
>>
>>
>>
>>  ----- Original Message -----
>>  From: "Alastair James" <al.james at gmail.com>
>>  To: "Brighton New Media" <bnmlist at brightonnewmedia.org>
>>  Sent: Friday, May 02, 2008 1:12 PM
>>  Subject: Re: [BNM] AdWords Conversion Tracking
>>
>>
>>  > Adding:
>>  >
>>  > onclick="urchinTracker(this.href);"
>>  >
>>  > Should work.... (well it does for me)...
>>  >
>>  > Al
>>  >
>>  > 2008/5/2 Ali <ali at nubz.com>:
>>  >> Hi
>>  >>
>>  >>  A site I am working with has a need to track Google AdWord 
>> conversions
>>  >> that are links to word docs and pdfs (i.e. no pageviews). At first I
>>  >> thought best to redirect the links to a download script which would
>>  >> handle the download and host the conversion code but it transpires 
>> most
>>  >> of the links are to docs stored on other domains (also owned by the
>>  >> client) - I found a purported hack [1] to trigger conversion code 
>> with
>>  >> onclick events in the links but it doesn't appear to work on a test I 
>> am
>>  >> doing (i.e. Google is not registering my test conversions) - does 
>> anyone
>>  >> know of a tried and tested method for doing this? Or should we resort 
>> to
>>  >> using an interim pageview for target downloads (not very user 
>> friendly)?
>>  >>
>>  >>  Fanks.
>>  >>
>>  >>  Ali
>>  >>
>>  >>  [1] http://blog.vermorel.com/?p=82
>>  >>  --
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>>  > Dr Alastair James
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>
> -- 
> Dr Alastair James
> CTO James Publishing Ltd.
>
> www.worldreviewer.com
> Winner Yahoo! Finds of the Year
> WINNER Travolution Awards Best New Online Travel Company 2008
> "In a market increasingly crowded with new content and experience-led
> sites, Worldreviewer stands out a mile. It has used exclusive
> editorial and excellent tools to wonderful effect and ensured its
> commercial partnerships are relevant to the target market."
>
> Blogs: onewheeledbicycle.com, traveltelegraph.com
> -- 
>
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